Paris Hilton starred at celebrity football match of F1™ drivers and VIPs
For the worthy cause of SAS Prince Albert’s children’s charity, the Prince’s STAR team played against the Formula One™ drivers team at the annual World Stars Football Match in Monaco. The match traditionally marks the opening of the Monaco Grand Prix™ week, indisputably the most glamorous of the F1™ calendar.
For The world of Neuschwansteiner, the gala following the match was therefore the perfect event for their successful Monaco premiere of their new luxury lifestyle beer ‘Neuschwansteiner Edelmärzen’. The players, F1™ drivers and royals alike enjoyed the exquisite taste of Neuschwansteiner at the Monaco Marriott shindig.
Watch international TV and media footage for the iconic Neuschwansteiner logo, featured on the Star Team players’ jerseys and at the stadium sidelines. The goals were scored by Grigor Dimitrov, Marco Simone (2), Maro Engel and Sticchi Damiani. Players included Princess Caroline’s son Pierre Casiraghi, Tennis-No1 Novak Djokovic, motorbikestar Max Biaggi, Rally-world champion Carlos Sainz (whose son played for the drivers team) und Maria Sharapovas Bulgarian boyfriend Grigor Dimitrov as well as F1™ drivers like Felipe Massa and Sergio Perez. VIP guests included Paris Hilton, Italian former football star Claudio Ranieri, Rallye-Ace Jutta Kleinschmidt and the two gorgeous Italian skiers Manuela Möllg and Denise Karbon.
Christian Seitz, CEO and founder of Neuschwansteiner, says:
“It was a great match and fun to watch those stars play for a good cause. Now we look ahead to an exciting Monaco GP week.”
Brewed in majestic surroundings of Neuschwanstein Castle, the Neuschwansteiner March beer is refined through a unique three-staged brewing process, the so-called Méthode Royale, leading to a full bodied, malty and pleasantly spicy taste. Neuschwansteiner is available in selected high-end restaurants and hotels in Europe, the Middle East and China and it can also be found at exclusive events.
Brand ambassador H.R.H. Prince Leopold of Bavaria is a direct descendant of the Bavarian kings. He says:
“I was impressed how well the drivers played football. It was a great atmosphere and a very nice setting for the Monaco debut of Neuschwansteiner.”
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