“The driving force of mobility”
Originally founded 1916 as an airplane construction company, BMW group, Bayerische Motorenwerke, celebrates their 100 year anniversary today. After airplanes, they quickly began building motorcycles and cars. The significant blue and white logo that stands for the airplane propeller until today is one of the best known logos in the world whilst the cars are known for quality and reliability.
Prince Leopold of Bavaria, who is also a BMW ambassador and has raced many years for the Munich automobile company.
Of course the names says it, BMW are also Bavarian, just like beautiful Neuschwanstein castle and our entire heritage.
We have found our own “home” in the BMW Welt in Munich, where famous 2-star MICHELIN chef Bobby Bräuer serves our Neuschwansteiner beer with his deliciously fabulous creations at “Esszimmer” and “Bavarie”.
At “Esszimmer”, you can even enjoy a very special service: A BMW chauffeur service who takes you home after dinner, so you can enjoy a few drinks – and our delicious beer.
The BMW museum currently shows 100 masterpieces from the past 100 years of BMW group’s history.
So in celebrations for BMW and their success over 100 years, we take a glass with chilled Neuschwansteiner and toast to the next 100 years of great cars and BMW success on and off the roads. But always remember:
Never drink and drive!