
“From Munich to Macau – how to market a high-end beer in Asia”
…is the title of an article by Jenny Chan, featuring our Neuschwansteiner Edelmärzen quite nicely on Campaign live US and Asia.
The story refers to the revolutionizing match between our Royal German beer and Cantonese culture and cuisine: Neuschwansteiner and Fook Lam Moons delicious gourmet food in Hongkong, pairing our exclusive amber March-beer with spicy Cantonese delights
With Neuschwansteiner, FOOK Lam MOON, a winner of the Restaurant Wine List Awards, offers a fine alternative to cosmopolitan connoisseurs to traditional wines and champagnes. Read more about our partnership with FOOK Lam MOON on our blog.
„We are very proud to work with Neuschwansteiner to exclusively bring this prestigious brand to Asia” said Mr. Duncan Chui.
For all of our Hongkong friends, who now would like to try our precious beer, Neuschwansteiner is available at Fook Lam Moon.


